Reinvesting Your Google Adsense Profits

Try AWeber's Email Marketing Tool Risk-Free

Blog Monetization

If you are reading this blog entry, then profiting from your blog or website probably is one of the goals of your site.  One source of monetizing your blog comes from the AdSense Ads that you can display on your site.  Whether you are using Google's AdSense or another affiliate network like AdClickMedia, you probably have some monthly income coming in from these advertising networks.  What do you do with those profits?  Do you spend it or re-invest it into your site or new ways to make a profit?

Another great option for monetization, other than the Pay Per Click advertisements, of your site is to get involved with affiliate marketing.  You can sell others products and get a commission for the sale.  This is a great second step to making money on your blog or website.  Creating your own product or e-book to sell is also a great tactic as you get to promote your own creation.  You can also create an affiliate program for others to sell your product just like you have been selling the products of others.

If you really want to start making real life money, then you really need to consider another form of delivery - email marketing.

E-Mail Marketing With AWeber

The use of an email marketing and autoresponding service is awesome!  I love AWeber's email marketing tools.  Check out the AWeber site and see what they have to offer.  The email marketing strategy works with the other 2 sources of monetization to increase the benefits, conversions, and profits.  Setting up your AWeber account to automatically send broadcasts of your blog posts to the inboxes of subscribers will help increase your traffic and number of readers.  You also can set follow-up messages that trigger at certain time intervals.  This allows for the easy delivery of recommended products and extra advertising to occasionally be sent to the subscribers.  You will see much more sales of affiliate products and also increase add revenue since you can ad your adcode to the mailings that are sent to each subscriber.  This will also increase the daily exposure and the clickrate as you have a new source to add the ads to your newsletter or daily broadcasts.

I can't afford $19 a month!

When figuring out if using AWeber's email marketing program will be affordable, you can look at it how I did.  You can pay for AWeber's services without coming out of pocket at all as long as you are making money with your ads and affiliate guide sales.  AWeber is $19 a month (First month is only $1).  As long as you are already making over that amount from ads, then you can simple choose to re-invest that ad money. 

If you make over $19 a month in advertising, then you can set up a direct deposit to a bank account.  You can also ad the AWeber services to draw from the same account.  That way your monthly checks get deposited into the account and Aweber draws from your advertising funds that you already earned.  This way you can justify joining and spending on the AWeber email marketing program.  You can also have your affiliate guide sales deposited within the same bank account.

So instead of blowing that advertising revenue, how about re-investing it into your site to make even more money.  Since using AWeber, my sites monetization has exploded.  Won't you join AWeber too? 

One tip I would give is that if you start to use AWeber and a newsletter / blog broadcast / auto-responder mailing list, then be sure to add an identifier tracking note to any affiliate links or referrals from within the newsletter mailings themselves.  This way you can easily track how many of your sales are coming from newsletter refferals versus off of your site.

Since tracking what sales come from where, I can safely report that the newsletter has more than paid for itself each and every month that I have been using it. 

Advantages of Automailer Newsletters

Try AWeber's Email Marketing Tool Risk-Free



AWeber Email Marketing
I signed up for the AWeber E-Mail Marketing Software to start an email newsletter for my main site.  AWeber is the host of an amazing email autoresponding service that you can use to improve your website.  You can do all sorts of great things with AWeber's software and automailing capabilities.

What is an autoresponder?

An email autoresponder is a program that sends emails for you.  You create the emails and Aweber sends them out for you based on all the specifications that you tailor to best feed your customers.  When used in combination with a Sign-Up Form, these 2 features alone are a great asset to your website or business.  Aweber lets you create a Sign-Up Form for your newsletter from tons of pre-built templates.  You can use the software to create a weekly or monthly newsletter.  If you are a blogger, you can set your Blog posts to automatically be mailed to the inboxes of your subscribers.

Here are a few of the things you can do with AWeber to help grow your site or business.

1. Create e-mail newsletters.
2. Create e-mailed coupons.
3. Create other scheduled mailings.
4. Create multi-day auto-mailed courses or guides.
5. Auto-post your site's blog feed to Twitter and Facebook.

So that sounds fine and all, but how will that help my site?

Primarily you can use the software to increase traffic to your site and increase your sales conversions.  Increasing traffic will make you more advertising dollars and affiliate sales.

By utilizing the sign-up forms and email auto-responders effectively you can:

1. Capture new visitors who may bounce and never come back.
2. Increase traffic to your site.
3. Increase sales of your products or affiliate products.
4. Build your brand awareness.
5. Drive readers back to older posts.
6. Increase your PPC advertising income.

Although readers can simply sign up for your RSS feeds to receive your posts, a very large part of your audience doesn't understand RSS or feed readers.  They do however understand how an e-mail newsletter works.  Think of how many visitors come to your site one time, read what they were after and then leave.  With a sign-up form, you can get them to join and receive your mailings daily.  You then include links back to your site within the daily mailings and you are converting those previously bouncing readers into long term readers.  Add in a Google Adsense ad and you are now reaching each newsletter member with a potential revenue source daily.  Now imagine a mailing about your special product or an affiliate product that you promote.  Starting to see the power of this?

Scheduled Auto-Responses

Here is one of the Aweber tools that I love, timed auto-responses.  You pre-craft each e-mail item and set an interval for when you want it to be mailed out.  You can also select what times of day that you would like your mailings to be delivered so that helps to increase the chances of your mailings being opened.

Example of what you can do with the mail scheduling.

Day 1:  Thanks - After someone signs up a Thank You letter is sent.  In this letter you can talk about yourself, your site, or your businessUse this letter to ask the readers to add your return address to their safe list.  Provide them some links to areas of your site and explain the features there.
Daily:  Blog Posts - Have those daily posts appear in their inbox.  This is very useful for readers who can't access your site from work, but do have email access.
Days 2-5:  Incentive Course - Offering something free will increase your sign-up rate.  In this example we are sending a 4 part course on a specific topic, with one part delivered each day.
Day 10:  Coupon - 10 Days after intial sign-up, they will receive a coupon for a product or affiliate item.  Convert some readers into customers.
Day 30:  Recap - On day 30 we are sending them a message re-thanking them for being a subscriber.  We also include more links to vital areas or posts on the site to drive them back to the webpage.
Other Ideas:  A Monthly Recap, A Best of The Year Review, Subscriber only contests or content, etc.

Not everyone is going to sign-up on the same day.  So if you are sending a coupon to drive sales on Day 10.  If people are joining your newsletter daily, then you will have daily coupons going out to a handful of readers everyday because every day is somone's 10th day.  Once you get everything set up, you don't have to worry about it as Aweber takes care of the rest.  I hope you are seeing the great benefits that an e-mail marketing program can provide.

I am absolutely loving the potential of the AWeber Email Marketing System.  It is sooooooo powerful and worth every penny.  It's only $1 for the first month and then $19/ month after that. 

Anyone else having a great experience with an auto-responder email system?

Email Marketing and AWeber

Marketing With Email

Email marketing is a great way to increase your ability to earn from your site.  The #1 recommended email marketing company online is AWeber Communications.  This one is recommended by a ton of successful bloggers and business owners including Darren Rowse of ProBlogger, author of ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income.

Marketing With Email Helps

1. Increase Sales Conversions
2. Generate Repeat Sales
3. Turn Web Users Into Offline Purchasers
4. Promote Affiliate Products
5. Create Newsletters
6. Up-Sell and Cross Sell Products
7. Gain Feedback From Customers
8. Build Your Brand Identity

AWeber allows you to set up some great automailers as well.  You can set these up to promote affiliate products over time at set intervals.  So you can have many time delayed promotional pitches mixed in with daily RSS feeds, weekly newsletters, insider tips, or anything else you can imagine.  After you build your subscriber base, you can continue to have many more oppurtunities to convert sales.  Best thing is you can pre-set when certain mailers go out with AWeber's automailers.  The oppurtunities to bring your readers together within your mailing lists are only available, if you get an email marketing campaign underway. 

AWeber is the best bang for your buck as it is only $19 a month and the first month is only $1 to try this great program out.